Kiki Athanas: The Woman Who Finally Said What You’ve Been Thinking

For years, I played nice. Used the “acceptable” words. Smiled and nodded when the health industry told me that wanting to be lean, unstoppable, and fully in control of my body [aka a skinny bitch] was “toxic.”

But let’s be real: there’s nothing wrong with wanting to look hot as hell.

I’m a women’s health coach, gut-brain expert, and co-founder of a functional adaptogenic supplements brand, and I spent way too long trying to make my message more palatable.

✨ I swapped “skinny” for “slender” (ew, why?).
✨ I danced around the idea that losing 10 pounds isn’t unreasonable—it’s a goal.
✨ I tried to fit into the industry mold of “body positivity” while secretly feeling miserable in my own skin.

And then, one day, I had a moment of clarity:

F*ck that.

I stopped apologizing. I stopped pretending I didn’t care. I stopped acting like I wasn’t allowed to want what I wanted.

Because here’s the deal: Every woman deserves to feel incredible in her body. Not just content. Not just fine.

And if that means dropping 10 pounds so you can rock a bikini without a second thought? Cool. Let’s make it happen.

That’s why I created 10/10—to help women like us reprogram their brains, shut off the food noise, and get the effortless results they’ve been chasing for years. No more guilt. No more obsession. Just a body you love living in.

And let’s be clear: this isn’t about starving yourself or following some sad diet. This is about finally making food—and your body—work FOR you instead of against you.

So if you’re ready to stop the cycle of obsession, sabotage, and frustration…

Welcome to your skinny bitch era. Let’s go.

@kiki_athanas see to believe its possible (& doesn’t need to include a life of a cottage cheese subscription) #intuitiveeating #healyourrelationshipwithfood #weightlosstipsforwomen #fitnessdiet ♬ original sound - Kiki | Intuitive Weight-Loss